How to Process and Prepare Your Testimonials

Now that you’ve gathered your testimonials, let’s turn them into powerful assets for your website and marketing using our streamlined system.

Step 1: Use Our GPT Tool to Generate Content

We've created a custom GPT tool to help you turn your raw testimonials into polished content — instantly.

Click here to launch the AWA Testimonial Content Generator

To use the GPT you just need to click the button and follow the instructions.It will create a blog post case study for you. If you just type the word 'Snippet' after this it will prepare you a landing page/ homepage ready snippet. Hint:You will need a ChatGPT account to use this GPT. You may find it easier to use the web browser with this GPT initially instead of an app. After you have used the GPT it will likely appear on your sidebar to be used again easily. The tool will generate:

If you have a video testimonial:

A snippet headline to use above the video
A case study blog post

If you have a written testimonial:

A snippet - This will be an optimised testimonial to use on your home page
A case study blog post

Tip:If you’re not sure how to phrase the results, just give the GPT tool bullet points, it will handle the wording for you.

Step 2: Organise Your Files

Once you’ve processed your testimonials:

Go to your Accelerate Website Agency Google Drive folder
Open Folder 4 – Testimonials

Please upload:

Written testimonials (as text or PDF/Doc)
Video files or links to hosted videos (YouTube, Vimeo, etc.)
Blog posts or GPT-generated content
Client photos or business logos

Step 3: File Naming and Labelling

To help us correctly match assets, use clear naming conventions:

Example:JohnSmith.mp4SarahJones.docxDavidBrown.jpg

Step 4: Consent Reminder

Before uploading, make sure your clients have agreed to have their testimonial used publicly on your website and marketing materials.

You can use a line like this when requesting:

“We’d love to feature your feedback, are you happy for us to share your testimonial on our website and in marketing materials?”

Preparing Testimonials

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Getting Started

Your Business Assets

Preparing To Move Your Website