Building funnels in GoHighLevel is a great way to capture leads, convert them into customers, and manage your sales process. Here's a step-by-step guide to help you get started:

1. Navigate to Funnels

In the left sidebar, go to Funnels/Website.
Click on Funnels to begin creating a new funnel.

2. Create a New Funnel

Click on the Create New Funnel button.
You’ll be prompted to give your funnel a name and assign it to a folder if needed for organization.

3. Add Funnel Steps

After creating the funnel, you can add multiple steps to it. Click on Add New Step to get started.
Each step can be a landing page, thank you page, sales page, or upsell page.
Name your step and choose the type of page (e.g., Opt-in, Sales, Thank You).

4. Select or Create a Template

GoHighLevel provides pre-built funnel templates to choose from, or you can build one from scratch.
Choose a template based on your goals (e.g., lead capture, product sales, webinar signups).
Once you select a template or create from scratch, click Edit to start customizing the page.

5. Customize Your Funnel Pages

Use the drag-and-drop editor to customize each funnel page:
- Add Text: Click on the text areas to modify headers, subheaders, and body text.
- Images & Videos: Add or change images and videos by dragging elements from the side panel or clicking on existing media.
- Forms: Add lead capture forms by dragging a form element into the page. You can customize fields (e.g., Name, Email) and map them to your CRM.
- Buttons: Add call-to-action buttons like "Submit," "Buy Now," or "Learn More" that guide users through the funnel.
- Countdown Timers & Pop-ups: Include timers or pop-ups to create urgency or offer special promotions.
Make sure to Save your progress frequently.

6. Configure Funnel Settings

Go to the Settings tab for each funnel step to configure important details:
- SEO Metadata: Add a title, description, and keywords for each page to help with search engine optimization.
- Tracking Codes: Add Facebook Pixel, Google Analytics, or other tracking scripts to monitor user activity.
- Domain: Connect a custom domain to your funnel, so it appears under your business domain rather than GoHighLevel’s default URL.

7. Integrate Forms and Payments

If you're selling a product or service, integrate your payment processor (e.g., Stripe) so that visitors can complete purchases directly through the funnel.
Use the Form Builder to customize lead capture forms and map them to your CRM, ensuring all submissions are tracked in GoHighLevel.

8. Automate Follow-Ups

Create Automation Workflows to follow up with leads or customers once they interact with your funnel.
- Set up workflows to trigger actions like sending email sequences, SMS notifications, or reminders after a user submits a form or makes a purchase.

9. Test Your Funnel

Before going live, test the entire funnel. Make sure that all forms, buttons, and links are working properly.
Test the funnel's functionality, including form submissions and payment processing if applicable.

10. Launch Your Funnel

Once you’re satisfied with your funnel, publish it by clicking the Go Live button.
You can share the funnel link with your audience or integrate it into your website, social media, or email marketing campaigns.

11. Monitor and Optimize

Use GoHighLevel’s analytics to track the performance of your funnel, including visits, conversion rates, and drop-offs.
Optimize your funnel over time by tweaking copy, adjusting CTAs, or adding upsells and cross-sells to boost conversions.

Funnel Building Tips:

Clear CTA: Make sure each page in the funnel has a clear and compelling call-to-action.
Keep it Simple: Avoid overwhelming users with too many steps. Keep your funnel streamlined and focused on one goal.
A/B Testing: Experiment with different versions of pages, buttons, or offers to see what converts best.

With these steps, you'll have a working funnel that captures leads and moves them smoothly through your sales process!

Automation Workflows

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